OCTOBER 2016

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WELCOME BACK!

I hope that you had a wonderful fall break and that your return to campus has you rejuvenated and ready to tackle the rest of the semester. Please stay informed with the College of Business and Public Management via our new monthly newsletter as we continue to grow and focus on being empowering, engaging, and entrepreneurial.
 
LEARN MORE ABOUT YOUR INTERIM DEAN

#CBPMPROUD VIDEO

CBPMproud
A social media campaign was initiated at the beginning of the school year that encouraged students to post a picture or video showing why they were #cbpmProud for a chance to win textbook money. In first place was freshman and pre-business student Haley McDevitt. Keep an eye out for future campaigns!

MEET THE FIRMS NIGHT

Over 30 companies and 200 students attended “Meet the Firms Night” on September 8th. The event was hosted by the CBPM’s Accounting Department and WCU’s Twardowski Career Development Center as an opportunity for accounting students to network with employers from the greater Philadelphia area. View all pictures here.

ECONOMICS AND FINANCE SOCIETY

Interim President Fiorentino attended the Economics and Finance Society's first meeting of the 2016 Fall Semester. This student-led organization meets on Thursday evenings from 7:30-8:30pm in Anderson 103 and is open to all students. Stay up-to-date with them by following along on Twitter.

DISNEY'S APPROACH TO QUALITY SERVICE

Representatives from the Walt Disney Company visited WCU to discuss quality service. The lecture focused on five key areas for sustained results that most companies undermanage or ignore: service, innovation, brand, leadership, and culture. The event, which was open to all WCU students, faculty, and staff, was sponsored by the CBPM and drew a crowd of roughly 150 people. 

DEBATE WATCH 2016

The College of Business and Public Management helped sponsor DebateWatch 2016 on Monday, September 26th for the first Presidential Debate. Read more

MIKAYLA'S VOICE

Junior marketing major Logan Houptley received $25,000 as a finalist for the NASCAR Foundation's 2016 Betty Jane France Humanitarian Award presented by Nationwide for his advocacy of a non-profit he helped co-found. Read more.

CLUB OF THE MONTH - INVESTMENT GROUP

New to campus, the Investment Group is a student-led organization that encourages members to learn first-hand about financial markets and investing philosophies, while developing strong teamwork, public speaking, and analytical skills. Stay up-to-date with the Investment Group by checking them out on Facebook, Twitter, and Instagram

SPOTLIGHTS

Interested in being featured? Fill out a survey here: Alumni, Faculty, Staff, Student

STANDOUTS

  • Finance professor Dr. Dazhi Zheng is leading a WCU team to participate in the annual CFA Institute Research Challenge, a global financial analysis intensive training competition where students work to research and analyze a publicly traded company. Their kickoff meeting was on September 22nd.
  • Students, led by Geography and Planning Graduate Student Luke Rosanova, harvested cabbage, tomatoes, peppers, and herbs from the WCU Garden for an on-campus BBQ! View the pictures here.
  • Freshman management major Colin Davis has invented the Power Rope, a phone charging lanyard. Read his spotlight here.
  • Public Policy and Administration professor Dr. Kristen Crossney, Geography and Planning professor Dr. Joy Fritschle, and a MA Geography alum recently had their article accepted by the Middle States Geographer, the official academic journal of the Middle States Division of the Association of American Geographers. Read the article here.

FYI

Last month, two information sessions were held for the new BS in International Business. This new degree draws from a range of disciplines and enables students to gain the knowledge, skills, and experience necessary for understanding international business in a multi-cultural context. The program encourages and facilitates the completion of an international education experience (i.e. study abroad), a complementary minor, and/or a foreign language proficiency.

If you could not attend, but are still interested, please contact Dr. Matthew Shea.

UPCOMING EVENTS

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